Monday, November 23, 2009

Mokucho-Roman Eyewear


I arrived back from my trip to Tokyo and Hong Kong two weeks ago and have had my head down working hard. So this is my first chance to update on what the story was over there.

Tokyo is a great city, a world city where so much is going on everywhere. From Harajuku to Disneyland the Japanese love to dress up a little crazy. And they do it with total authenticity.

There are so many great little shops that can give one so many great ideas to merchandise our retail space....and it is so easy to get around on their subway system. You may get the idea that I like Tokyo. You are 100% correct there.

Apart the loss to the All Blacks it was a great time in Tokyo.

I did do some work and went to IOFT (International Optical Fair Tokyo) for three days.
The major impression that I get is that we in Perth are not lacking for great eyewear and contact lens technology. Most of what was displayed was available to us in Claremont and we strive to keep on top of it all for our clientelle.

Also I was able to source from a boutique frame manufacturer in Japan an exclusive range of unique frames. Mokucho-Roman eyewear are manufactured in Sabae, Fukui Prefecture, the epicentre of quality frame manufacture in Japan. Most high quality acetate and titanium spectacle frames are manufactured in this region.

The quality of construction and material finishes are nothing short of astounding in this very small range. Some of the models have a wood grain finish and a beautiful warmth in their design.

You can now see them on our shelves next time you pass the shop. They are beautiful items and we are proud to be retailing them.

My next post will take you through our adventures through hot and steamy Hong Kong.